This is our latest project including 3d animation, 3d projection and live actors for Somersby. The idea was to create Somersby inspired world were actors which were recorded on a green screen would act their scenes and then later walk out of the screen into real world. We had to create everything in the sametheatrical style as Somersby's TV commercials. Therefore we used a lot of 2d object placed
and animated in 3d space. Most of them should be exaggerated and sometimes funny. In Lord Somersby's world everything is possible! The Estate is created in 3d but almost all the props are added later in compositing.
And here is an in depth BTS video from the green screen shoot by Sputnik Studio: